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Guidelines

Personal, empathetic stories can be powerful tools when promoting behavior change and support for public policy. This guide summarizes decades’ worth of experience in developing first-person stories from road crash survivors, victims’ family members, police officers and medical professionals to emotionally connect with an audience. Revealing how lives are forever impacted by road crashes is vital for supporting civil society, governments and citizens who share a vision for a future where better laws and reg
Guidelines |

25 March 2025

Personal stories that have the power to save lives on the road

This publication provides guidance on the best practice approaches to the use of personal testimonies in public awareness campaigns

Communication and Awareness Safer Road Users
Road safety best practice communication guide, Vital Strategies for BIGRS
Guidelines |

25 March 2025

Road Safety Best Practice Communication Guide

This publication provides guidance on the best practice approaches to the development and implementation of public awareness campaigns to ad...

Spotlight
Guide- Recommendations for effective speeding campaign
Guidelines |

25 March 2025

Recommendations for Effective Road Safety Campaigns

Formative research is undertaken to help guide the development of road safety campaigns. This research summary presents findings from studie...

Safer Road Users
Vital Strategies. Road Safety Social Media Campaign Guidance
Guidelines |

25 March 2025

Road Safety Social Media Campaign Guidance

This publication provides guidelines for journalists on best practice approaches to reporting on road traffic crashes

Communication and Awareness Data-Focused Initiatives Safer Road Users
Vital Strategies. One-pager on best practices for reporting on traffic crashes
Guidelines |

25 March 2025

REPORTING ON TRAFFIC CRASHES: BEST PRACTICES

The way journalists write or speak about road traffic crashes influences how the audience perceives what happened, who is responsible and wh...

Data-Focused Initiatives
USAID & ReLAB-HS - Gender and Rehabilitation
Guidelines |

24 March 2025

Gender and rehabilitation

This guideline outlines factors relating to gender in rehabilitation of those with injuries and disabilities

Gender and Road Safety Post-crash Response Road Safety Management and/or Policy Innovation Safer Road Users
CAREC Road Crash Investigation Manual
Guidelines |

21 March 2025

CAREC Road Crash Investigation Manual

This manual sets out ways to improve procedures for collecting, investigating, and analyzing road crash data in the 11 Central Asia Regional...

Best Practice Post-crash Response
PDF image
Guidelines |

14 March 2025

Advocating for Emergency Care: A Guide for Nongovernmental Organizations

This document provides guidelines for non-governmental organizations on supporting post-crash response

Best Practice Guideline Post-crash Response Road Safety Management
PDF image
Guidelines |

14 March 2025

Good Practice Note: Meaningful NGO Participation in the Field of Road Safety

These guidelines outline meaningful participation for nongovernmental organizations in road safety

Spotlight

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The Asia Pacific Road Safety Observatory (APRSO) is the regional forum on road safety data, policies and practices to ensure the protection of human life on the roads across Asia and the Pacific.

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